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Building Semantic Video Recommendations with TwelveLabs and LanceDB

September 16, 2025
Engineering

💡 Notebook

The code snippets in this article are shortened to keep things clear and concise. If you’d like to experiment with the full runnable version, you can find the complete notebook here .

Traditional recommendation engines usually depend on metadata—titles, tags, or transcripts. While useful, those signals don’t capture the deeper meaning of what’s happening inside a video. Imagine if your system could actually understand the visuals, audio, and context of the content itself.

That’s exactly what we’ll build in this tutorial: a semantic video recommendation engine powered by TwelveLabs, LanceDB, and Geneva.

  • TwelveLabs provides multimodal embeddings that encode the narrative, mood, and actions in a video, going far beyond keyword matching.
  • LanceDB stores these embeddings together with metadata and supports fast vector search through a developer-friendly Python API.
  • Geneva , built on LanceDB and powered by Ray , scales the entire pipeline seamlessly from a single laptop to a large distributed cluster—without changing your code.

Why this stack?

  • TwelveLabs : captures narrative flow and meaning, enabling natural queries like “a surfer riding a wave at sunset” to return relevant matches even without explicit tags.
  • LanceDB : a modern vector database built on Apache Arrow , with:
    • A simple, intuitive Python interface.
    • Embedded operation—no external services required.
    • Native multimodal support for video, images, text, and vectors in the same table.
  • Geneva : extends LanceDB for distributed processing. With Ray under the hood, it parallelizes embedding generation and large-scale searches.

Loading and Materializing Videos

The first step is to load your dataset into LanceDB. Here, we’re pulling in videos from HuggingFace’s HuggingFaceFV/finevideo dataset.

Here we stream the dataset to save memory and only process 10 rows for the demo. Each item stores the raw video bytes plus helpful metadata, producing a PyArrow RecordBatch that keeps video and metadata together.

Now we persist this dataset into LanceDB using Geneva:

geneva.connect() starts a local LanceDB instance, create_table() writes the dataset to videos, and mode="overwrite" resets the table.

At this point, we have a LanceDB table of videos ready for embedding and search.

Embedding Videos with TwelveLabs

Next, we use TwelveLabs’ Marengo model to generate embeddings from the raw video files.

Here we submit an embedding job to TwelveLabs, request both clip and whole‑video embeddings, then convert the result to a NumPy array for storage and search.

With Geneva, embeddings are automatically stored as another column:

add_columns() adds an embedding column powered by GenVideoEmbeddings, and backfill() computes it for all rows (increase concurrency in production).

At this stage, every video in our LanceDB table has a semantic embedding attached.

Searching with LanceDB

With embeddings stored, LanceDB can run vector search queries.

Here we embed the query into qvec, open the videos table, run .search(qvec) with cosine similarity, and return the top matches as a pandas DataFrame. This is semantic search in action.

Summarizing with Pegasus

Embeddings alone provide similarity, but they don’t explain why a result was returned. For better UX, TwelveLabs also provides Pegasus, a summarization model:

pegasus1.2 creates short multimodal summaries you can store alongside results to make recommendations easier to understand.

Scaling with Geneva and Ray

Small datasets can be managed manually, but at enterprise scale you need automation. Geneva + Ray handle this:

Concern LanceDB only With Geneva and Ray
Ingestion Manual loaders Declarative pipelines
Embeddings Sequential Parallel across many workers
Storage Local tables Distributed LanceDB tables
ML/Analytics Custom scripts Built-in distributed UDFs

Here we declare the pipeline once and run it anywhere. Ray parallelizes the work so you can scale from a laptop to a large cluster without changing your code.

Try it out

By combining TwelveLabs, LanceDB, and Geneva you can build a recommendation system that understands video content directly.

David Myriel
Writer, Software Engineer

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